diff --git a/src/Makefile b/src/Makefile
index 591a06ad5..28d50da02 100644
--- a/src/Makefile
+++ b/src/Makefile
@@ -256,6 +256,17 @@ endif
 	FINAL_LIBS += ../deps/hiredis/libhiredis_ssl.a $(LIBSSL_LIBS) $(LIBCRYPTO_LIBS)
 endif
 
+ifndef V
+    define MAKE_INSTALL
+        @printf '    %b %b\n' $(LINKCOLOR)INSTALL$(ENDCOLOR) $(BINCOLOR)$(1)$(ENDCOLOR) 1>&2
+        @$(INSTALL) $(1) $(2)
+    endef
+else
+    define MAKE_INSTALL
+        $(INSTALL) $(1) $(2)
+    endef
+endif
+
 REDIS_CC=$(QUIET_CC)$(CC) $(FINAL_CFLAGS)
 REDIS_LD=$(QUIET_LINK)$(CC) $(FINAL_LDFLAGS)
 REDIS_INSTALL=$(QUIET_INSTALL)$(INSTALL)
@@ -414,9 +425,9 @@ src/help.h:
 
 install: all
 	@mkdir -p $(INSTALL_BIN)
-	$(REDIS_INSTALL) $(REDIS_SERVER_NAME) $(INSTALL_BIN)
-	$(REDIS_INSTALL) $(REDIS_BENCHMARK_NAME) $(INSTALL_BIN)
-	$(REDIS_INSTALL) $(REDIS_CLI_NAME) $(INSTALL_BIN)
+	$(call MAKE_INSTALL,$(REDIS_SERVER_NAME),$(INSTALL_BIN))
+	$(call MAKE_INSTALL,$(REDIS_BENCHMARK_NAME),$(INSTALL_BIN))
+	$(call MAKE_INSTALL,$(REDIS_CLI_NAME),$(INSTALL_BIN))
 	@ln -sf $(REDIS_SERVER_NAME) $(INSTALL_BIN)/$(REDIS_CHECK_RDB_NAME)
 	@ln -sf $(REDIS_SERVER_NAME) $(INSTALL_BIN)/$(REDIS_CHECK_AOF_NAME)
 	@ln -sf $(REDIS_SERVER_NAME) $(INSTALL_BIN)/$(REDIS_SENTINEL_NAME)